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How to Build a World Class Substack

Created by Writer MBA

The definitive 'how to' guide to Substack. Grow your email list, turn on paid subscriptions, and ready for joyful, sustainable growth.

Latest Updates from Our Project:

Books have shipped!
14 days ago – Fri, Oct 18, 2024 at 09:52:37 AM

Hi! 

I received word from our fulfillment house that the remaining books have shipped. There are still a BUNCH of you who haven't filled out your surveys. If you haven't yet, go here to have them sent to you. 

If you used a guest login or apple scrambler to buy, then please comment or message so we can get the survey to you. 

Additionally, for those of you who got the "Advanced Growth Tactics for Authors" print book (there are three of you), it will come with it's original title This is NOT a Book. The content is the same. 

If you want to expand your business strategy to include more of publishing, then Monica and I currently have a book live on Kickstarter pulling together our best and most powerful tactics into one book. 

Kickstarter link

Otherwise, with the masterclass we delivered yesterday, I believe this campaign is fulfilled. It took a couple weeks longer than we thought, but I'm excited to see what y'all think. 

-Russell 

Books have been ordered!
about 2 months ago – Sat, Sep 14, 2024 at 08:31:05 AM

Hi! 

Just a quick update. Claire now has the UK books in hand. They look great!

I've also placed the order for the US books. They should be at the fulfillment house by the end of the month or early next month, and then they'll be out the door next month. 

In other business, we're keeping this under our hat publicly, but I'll tell you about it since you guys are into this kind of thing. 

Monica and I are about to launch a new book on Kickstarter this Wednesday.

We're so excited. 

We've been trying to figure out a good way to explain all the concepts that we've developed over the years, and we decided to combine them together in one book that will help you get to $100k fast. 

Kickstarter link

This campaign will run for a full 60 days, so that should be more than enough time to sit with our Substack book, implement some of it, and be looking for how to integrate it more deeply into your publishing workflow. 

Hope to see you behind the backer wall with that one, too :) 

-Russell 

New ebook download PLEASE READ
about 2 months ago – Wed, Sep 11, 2024 at 07:41:48 AM

This post is for backers only. Please visit Kickstarter.com and log in to read.

How to download your digital rewards
about 2 months ago – Sun, Sep 08, 2024 at 06:37:10 AM

Hi! 

We have sent out your Backerkit surveys! 

If you don't receive your survey in your KICKSTARTER email by the end of today, not your personal if it's different, then you can go https://sellstack.backerkit.com and request it sent to you.

This email will not come from me. It will come from Backerkit, and the subject will look something like this.

Response Needed -- How to Build a World Class Substack

Below, I'm going to tell you how to download your digital rewards. Now that these surveys are sent out, digital fulfillment should be complete. 

STEP 1: Log into your email and find your survey confirmation. If you type in survey confirmation Backerkit Russell or survey confirmation, you should be able to find it.

STEP 2: Scroll down.

STEP 3: At the bottom, there is a unique link to get back to your survey. Click it.

STEP 4: That link will take you to your survey. Once you finish your survey you will be taken to your survey confirmation page.

If you have ALREADY filled out the survey, then you can use the same link to get to your digital rewards.

(FYI: If you need to change your address, you can do it at this stage.)

Once you get to that page, then click the link for digital rewards.

STEP 5: BOOM! There they are.

Next, we'll be ordering the books for fulfillment! 

-Russell 

"Smoke test" has been sent!
about 2 months ago – Wed, Sep 04, 2024 at 06:33:04 AM

Hi! 

Thank you again for backing the How to Build a World Class Substack Kickstarter campaign. It's going to take a little while to fulfill this campaign, especially since there are so many of you, but we've just taken the first step by sending out what our fulfillment platform calls "Smoke Tests" to 5% of each pledge level, just to make sure nothing is wrong. 

We'll be moving through the digital fulfillment process through the rest of the week. Then, once we have final counts for printing, I'll be ordering the books to be sent to Claire (if you live in the UK) or our fulfillment house (if you live anywhere else).

Below are instructions to download your digital rewards. Additionally, if you bought our Sparkle Bundle, you will be added to Podia (for Claire's courses) and Teachable (for my course) with separate logins.  

If you don't receive your survey in your KICKSTARTER email by the end of next week, not your personal if it's different, then you can go https://sellstack.backerkit.com and request it sent to you.

This email will not come from me. It will come from Backerkit, and the subject will look something like this.

Response Needed -- How to Build a World Class Substack

Below, I'm going to tell you how to download your digital rewards. You won't need it until the survey is sent, but you will have it now. 

STEP 1: Log into your email and find your survey confirmation. If you type in survey confirmation Backerkit Russell or survey confirmation, you should be able to find it.

STEP 2: Scroll down.

STEP 3: At the bottom, there is a unique link to get back to your survey. Click it.

STEP 4: That link will take you to your survey. Once you finish your survey you will be taken to your survey confirmation page.

If you have ALREADY filled out the survey, then you can use the same link to get to your digital rewards.

(FYI: If you need to change your address, you can do it at this stage.)

Once you get to that page, then click the link for digital rewards.

STEP 5: BOOM! There they are.

For anyone getting digital rewards, once these emails go out you'll be fully fulfilled. If you have any physical books, then those should come throughout the next month or so. 

-Russell